With their collaborative single ‘Ice Cream’ coming out, fans of Selena Gomez and BLACKPINK are on the edge of their seats but to outsiders, the collaboration may come as a surprise. Here is why we think these artists working together makes sense:
1. They have a similar fan base
Even though BLACKPINK is a k-pop group, they have garnered a HUGE international fanbase over the past 2 years. This is evident when they got their own stage at Coachella, being the first ever k-pop artist to do so. Similarly, Selena has performed at stadiums across the world. Their fanbase regardless of nationality, seem to love their sweet and innocent personas and the fun pop music they create.
2. They help introduce each other’s music to their fanbases.
Even though they are both international, k-pop is more popular in Asia while Selena has most of her fanbase in the western world. By collaborating, they introduce their fanbases to a similar artist that their fans can potentially really like and this will increase their popularity. It is a genius marketing tactic.
3. They are both incredibly talented.
Aside from singing, all five of them can dance. Selena is a natural performer and the BLACKPINK girls have been training for years at YG so perhaps in the music video or on stage, their performances will consist of a lot dancing and singing combined which will make for an epic show!
Are you excited for ‘Ice Cream’ to drop?
For more celebrity news, fashion tips, and lifestyle advice, check out our website here!
